Website promotion by positions
If your business reaches a new, higher level, or you are expanding in a new direction, or you have carried out a major restructuring, then the food for creating a new site will inevitably come.
I'm standing right in front of you right away:- create a website that promotes your sales;
- meet the required deadlines and the allocated budget or even reduce them;
- take into account all the nuances and get the most out of the opportunities;
- get an effective business tool without unnecessary costs.
Then the issue of creating website prototypes is very relevant for you and you can save time, money and nerves.
+ Time saving:
- The first option is available within a week of starting work.
- 40% faster release of a working version of the project
- Maximum speed of project review or expansion
- Most changes take only 1 day to implement
- Save up to 100% of time on unsuccessful decisions
- A dynamic prototype with clickable elements is already in its second week of operation.
- Making changes to the order and logic of blocks from 5 minutes
- Testing multiple variants simultaneously
- Searching for ideas – up to 50% of the time
- Up to 200% of the time spent on explanations with the designer
- Transparent project logic for programmers, accelerating their work
- Up to 40% of time spent on programming and layout
- Startup speed savings – up to 12 months
+ Saving money:
- At the design and programming stages, up to 60% of the project cost
- Optimal and effective solutions at the early stage of website development without capital investments
- On project maintenance after release 30%
- High conversion already in the first working version of the project
If your budget does not allow for such an amount, we recommend that you contact our partners who deal with ready-made solutions.
Our partners
Our work
Cost of developing a website prototype
- Preliminary consultation with a business analyst (6 hours)
- Site structure and description of the main functionality of template pages
- Up to 3 business process cards
- Dynamic prototype of up to 30 template pages and forms
from 2.5 weeks
individual.
- Preliminary consultation with a business analyst (12 hours)
- Site structure and description of the main functionality of template pages
- Up to 6 business process maps
- Work scenarios for up to 5 user groups
- Dynamic prototype of up to 60 template pages and forms
from 1 month
individual.
- Preliminary consultation with a business analyst (20 hours)
- Site structure and description of the main functionality of template pages
- Up to 10 business process maps
- Work scenarios for up to 10 user groups
- Dynamic prototype of up to 100 template pages and forms
from 1.5 months
individual.
- Prices are approximate, each project is calculated separately, depending on its complexity.
- When ordering several services - discount 30% - read more
Website prototyping
Website prototyping is the creation of a diagram of its pages (wireframes), organized by structure and partially or completely simulating the work of interactive elements and the server part.
A prototype is a means of quick approval. There is no faster way to approve all the details of a project than to make a draft visual representation of it. That is, you get a visual representation of how your site will look and whether it corresponds to the technical specifications (see below, technical specifications for website development). Moreover, all the buttons, all the menus and all the internal links in this layout work the same way as on a real site.
A prototype is the shortest way to solve your problems and is the same part of the design solutions (according to GOST 34, models are related to the Technical Project stage), as are the requirements of the TZ. Figuratively speaking, it is like a working model of the development of a new microdistrict.
Objectives of prototyping
- Determine the necessary functionality. In the future, it will be used when designing an Internet project.
- Arrange the blocks on the page in accordance with the marketing tasks and design. Specialists develop prototypes of the main landing pages, as well as all the necessary functionality of the site.
- Take into account all the nuances of the usability of your future site. In the future, this will be a big advantage over competitors.
The prototype solves the following problems:
- What screens the system will have.
- How the screens will be interconnected.
- What blocks will be on each screen.
- The layout of the blocks on the screen.
- The proportions of the blocks and elements.
- The dynamics of the blocks and elements, if the site is supposed to be dynamic.
Prototyping allows you to test navigation and functions, see the future project in action and, if necessary, experiment with the components of the site. And most importantly, you get the opportunity to quickly review and expand the project, because the prototype helps to find optimal solutions at an early stage of website development and without capital investments.
Example of an interactive prototype
A prototype with clickable links and buttons, made in Axure, viewable in any browser. You can see an example of an interactive prototype by clicking on the link.

What you get in the end:
- Specification — a Word document with a description of the page structure, an image of each template (i.e. repeating in structure) page, a description of the logic of the elements and the operation of the interactive part.
- html-hosting of the prototype on our server with the ability to view it in an Internet browser.
- Images in jpg format for each page.
In addition, you get:
- Preliminary technical specifications with a specified site structure and a brief description of user tasks and functions, main sections of the site.
- Interactive prototype and prototype specification. Format - html files, can be launched on any computer or on the Internet.
- Complete technical specifications taking into account all changes from previous stages. Format - Word document, suitable for work with any competent specialist or studio.
- Project development plan. Format - Word document, a list of ideas for project development after publication and launch with approximate deadlines and dates.
- Accurate assessment of the labor intensity of design development, programming and project launch.
Development timeframes
Whether you order the development of technical specifications or website prototyping, the cost and terms of delivery of the result are determined individually and depend on the complexity of your website. They are calculated by our company manager after a personal or telephone call (usually 5-10 minutes). VAT 18% included.
Website prototyping is necessary when developing a regular corporate website, online store or large portal. The complexity and volume of work in each case is different. All other things being equal, the more sections need to be designed and described, the more the services will cost and the longer it will take to complete the work.
Price modifiers:
- Additional templates – 40 USD/template
- Participation in brainstorming sessions with the Customer’s team (participant or moderator) – 40 USD/hour
- Development of an adaptive prototype for multiple screen resolutions – 30% of the base price.
If you are already working with ITLab, all these services are included in the project price. During the preparation stages, we will develop a prototype that we will use to achieve an outstanding result. You will not have to pay for this service additionally.
If you want to order a prototype to entrust the development to another contractor, contact the manager of the ITLab company - we will listen to your task and offer a fair cost for the development of a prototype for its implementation.
